Every Portfolio Has a Story
Pave is the investment infrastructure wealth management firms build on to personalize at scale, uphold their standards, and grow.


Deliver top-tier financial advice across every account
Our mission is to make institutional investing something every firm owns outright rather than rents or outsources. Firms have historically had to give up control and rely on outside providers to deliver personalized, tax-aware portfolios at scale. Pave gives them the technology to do it themselves, under their own brand, using their own strategy, and on their own terms.
Every generation of wealth management has been defined by its infrastructure
Paper, the internet, cloud platforms all redrew what a firm could deliver for its clients. Pave represents a new foundation, delivering the technology that finally caught up to what advisors have always wanted to deliver. Wealth management firms and financial advisors are no longer forced to choose between personalization and scalability.
"We wanted to give every investor the opportunity to receive truly top-tier financial advice."

Chris Ainsworth
Institutional pedigree, modern technology.
Pave pairs decades of institutional asset management experience with a platform built for how firms operate today. Our models have managed client capital since 2010, and our team has built and run investment technology at the institutions our clients come from.
Built on the engine, not bolted onto it.
Everything Pave does runs on one proprietary optimization engine scoring 26,000+ securities each week across 30 benchmarks and a library of factor tilts. Firms integrate it with the custodians and workflows they already use.